Which individuals counting technologies are best for your needs?
Should you be a novice to retail people counting and the other in the first questions you’ll be wondering is which technology must i be using?
You will find three main kinds of technologies; beams, thermal and video. Have their unique benefits and weaknesses depending on the environment they are being positioned in.
Beam Counters – Tend to be battery powered and therefore fitted to short-term use. These are simple to install and remove, but in addition at risk of become damaged and field of view blocked. These are unable to count people walking with an entrance side-by-side and for that reason will undercount.
Thermal Cameras – Infra-red devices such as the IRISYS cameras will be the most favored salesfloor performance on the planet. The unit are IP enabled and most one unit could be linked together for wide entrances. Accuracy levels are extremely good.
Surveillance cameras – Come as single or dual vision IP enabled devices. The only view cameras are generally less accurate. Overall the recording items are more expense than thermal cameras. The dual-view cameras are as accurate as the thermal devices most often.
At StoreTech our software solution is hardware independent, this means in case you already own people counting hardware its potential we are able to integrate and import visitors data into our solution.
With 20 years experience of people counting industry, StoreTech are happy to talk about the advantages and disadvantages of each sort of technology and use you to decide on the most suitable choice.
For additional information about salesfloor performance you can check our new web portal: here