19 On the web Review Sites for Collecting Business & Reviews

We (as well as the rest of the internet within the past decade) have previously spent a little while convincing you with the significance of acquiring online reviews on your business. Let’s quickly just assume you’re in love with the advantages of developing a few people tout how awesome you’re on the web.

That being said, it isn’t safe to visualize we all know exactly where from the wide whole world of the web we could point those well wishers when they want to sing our praises. I am talking about, organic beef be capable to rattle off a couple of sites (“Yelp! But you can use them to show up on the internet Maps, too?”), but we do not exactly possess a laundry list of options at our disposal.

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Have a look at our list of the top product review websites for B2B and B2C companies. Understand that every industry has niche sites, too. For example, those involved with the restaurant industry may wish to perform UrbanSpoon. This web site post won’t enter into sites that are specific to a single industry, but it will provide website that sign up for businesses in any industry.

Review Sites for B2C Companies
1) Amazon Customer testimonials

Amazon was one of the first internet vendors to allow customers to post reviews of goods in 1995, and yes it remains the most important helpful consumers seeking to make informed purchase decisions. Even though people can as well as do get a product elsewhere, if it’s in love with Amazon.com — unless it’s gasoline or drug paraphernalia, that is — then lots of people will appear up its Amazon review before they purchase.

What’s going to separate your products from that looks much like it? Those shiny gold stars and good customer reviews. Items are rated over a five-star rating scale, that’s broken down by amount of reviews per star, followed by most helpful customer reviews and quite a few recent customer reviews.

2) Angie’s List

Aimed toward U.S.-based service businesses, Angie’s List can be a “higher-end” website, because users have to purchase membership. But you get that which you purchase. The reviews, given while on an A-F scale, are usually very well-thought out — very little that ranting and raving that’s more common on free review sites. The reviews cannot be anonymous, which helps lessen fake or misrepresentative reviews, and corporations are allowed to respond to the reviews posted about the subject, too.

It’s absolve to start a page on your company. When you have yours, encourage your clients that are on Angie’s List to depart reviews there — members include the only ones able to take action!

3) Choice

Have customers in Australia? Choice is a member-funded website operating out of Australia. Choice independently test services and supply performance reviews for their members. The majority of their job involves testing services themselves, creating product comparisons, and writing buying guides. Moreover, though, they do allow members to rate and discuss specific product brands and models to Choice members. When you have customers in Australia, we recommend encouraging those who are on Option to leave reviews there.

4) Trustpilot

Trustpilot can be a fast-growing, community-driven consumer review platform operating out of Denmark, although they’ve expanded out of Europe into 65 countries, like the U.S. System for businesses helps companies from all over the globe proactively collect customer reviews. Oahu is the customers who write both product and seller reviews, keeping it third-party verified.

While they possess a basic version free of charge (this enables you to create a profile page and collect customer reviews), their paid versions allow you to create customizable review invitations, share ratings and reviews on social media, and link review data for your internal business systems.

5) TestFreaks

Comparable to TrustPilot, the Swedish-based TestFreaks helps companies proactively collect customer reviews and write seller reviews to complement them. Another cool addition? Their question and answer feature, which lets potential clients post questions and receive answers completely from your customer service team.

6) Which?

Which? can be an independent consumer review organization that tests and reviews products then covers them. Unlike Angie’s List, it is the folks where? who write the reviews — not the customers can use. They just don’t accept submissions for product testing or survey inclusion, nevertheless they do encourage people permit them know about their items and services by emailing [email protected].

While this leaves less room that you can influence whether your product or service wind up on their own site, it’s still worthwhile to learn about and checking in about this popular site, especially if you have customers from the U.K. The web site has reviews for from dishwashers and tablets to cars and credit cards. They make sure review all these products themselves, then come up with both their methodologies and results. In addition they take customer surveys of products like the best and worst firms for customer service.

A great deal of their content articles are free, but customers can be members for ?10.75 monthly to obtain usage of a “Best Buys” and “Don’t Buy” list, the newest reviews of goods using their test labs, and usage of their consumer legal advice service.

7) ConsumerReports

A nonprofit organization, ConsumerReports can be an independent product testing organization that runs unbiased tests to rate and recommend products. They’ve reviewed over 7.7 million products, accept no advertising, and purchase all items that they test. (Fun fact: They’re buying and test 80 cars per year!) This really is about as legitimate since it gets. As such, there is not much that can be done here “except” let’s say you sell something, be sure it is certainly, excellent.

Basically, you might take this excellent website as a lesson in excellent article marketing. Per product they review, they supply the review criteria, product overviews, a buying guide, and social sharing buttons. It’s all quite comprehensive and, well, helpful. Virtually the true secret to great content, am I right?

8) TripAdvisor

Should you be from the travel, hotel, airline, entertainment, or restaurant industries around the globe, you will want to check out the reviews about the popular website TripAdvisor. Since the largest travel site on the globe, it’s over 225 million reviews, opinions, and photos taken by travelers. They also have some awesome content on their own about low airfares, travel guides, rental listings, and advice forums about you’ll find location on the globe you could possibly image. Lots of people look there prior to a vacation.

The important thing to some successful profile on TripAdvisor is making it as near to the peak of their popularity index as is possible, to ensure that people looking for information within a specific place call at your listing. In accordance with TripAdvisor, the recognition ranking algorithm is dependant on three key components: quantity, quality, and recency of reviews. Here’s an excerpt with the advice they give businesses seeking to enhance their ranking:

Quantity: Ask you and your guests to write reviews, and employ our management center tools to remind them as soon as they take a look at. Offering incentives for reviews is against the rules, though — have a look at our policy to ensure that you know what is and isn’t okay.

Quality: Guests who enjoyed first class hospitality plus a memorable experience may write positive reviews. Monitor what previous reviewers have written to determine what worked and did not work most effectively on your property to help you maintain and enhance your service.

Recency: Recent reviews factor more strongly on your popularity rankings and older reviews tight on impact on a hotel’s ranking as time passes. Once again, encourage guests to write reviews to help keep fresh content rolling in.”
9) Yelp

Yelp can be a free website that lets consumers rate businesses over a five-star scale. Service repair shop can start a profile on Yelp free of charge, and users can setup their particular free profiles to review a company. You’re absolve to respond to reviewers, too, but we recommend having a balanced and polite procedure for any negative reviews you receive, as Yelpers will be in a fairly tight-knit community.

Yelp has additionally are categorized as fire during the last number of years for some slightly shady practices, like incentivizing businesses to promote with them in substitution for gaming the search recent results for their business (“Pay us money and we’ll push bad reviews down!”). Savvier consumers have learned to examine Yelp reviews overall and with the reviewer’s clout in your mind, as opposed to getting powered down by a business because of one bad listing.

That being said, it’s still to your great advantage to secure a constant stream of positive online reviews arriving at your business’ Yelp account so happy customers are always towards the top of your review feed — especially is you’re location-based business. Yelp profile information contains items like store hours and information, so that your profile will most likely show up when folks Google your company.

10) Google My company

You already know those reviews that relate track of you google for the business? Yeah, those things take presctiption this list greatly.

Google’s Pigeon algorithm update uses distance and ranking parameters to supply improved regional online research results. So, in order for your business’ web site to be properly optimized for search, you will want to setup verified accounts with local directories — especially Google’s, called Google My company. Getting reviews, comments, pictures, etc, especially on the search engines, can present you with an enhancement in search. Only verified local Google+ pages can respond to reviews.

An extra? Google Maps pulls that information the ones reviews in the app, so developing a large amount of content in that room can make your company look more reputable.

11) Yahoo! Local Listings

Comparable to Google My company reviews, Yahoo! Local reviews let users post reviews of businesses having a five-star rating system.

In accordance with Internet search engine Land, Yahoo! still receives about 10% of search results share. So even though you might n’t want to get time finding out the intricacies of Yahoo!’s algorithm, obtaining some favorable reviews about the Yahoo! Local Listings sure couldn’t hurt with the 10%.

Review Websites for B2B Companies
12) G2 Crowd

If your business sells software, you will want to make sure you possess a presence on G2 Crowd. Each month, over 300,000 people thinking about buying software see the 37,000+ user feedback here for them to make smarter purchasing decisions.

G2 Crowd operates kind of like Yelp, but in a particular niche. Companies are reviewed over a five-star scale, and reviews cover from setup and simple useful to security and support. Reviewers answer questions like “What does one like best?”; “What does one dislike?”‘; and “Recommendations to other people considered the merchandise.” Also, you’ll be able to upvote and downvote others’ reviews.

13) TrustRadius

Like G2 Crowd, TrustRadius can be an online website for software businesses. Reviewers on the website are authenticated via LinkedIn to make certain they’re users (even though reviews themselves may still be anonymous), which allows users to determine what their LinkedIn connections assert about particular texts on TrustRadius. This adds a layer of trust for a person reading the web page.

You should use the web page to browse reviews of person companies, or compare two companies side-by-side to match their five-star ratings, screenshots of their products, pricing details, and user comments from reviewers.

In addition to their company reviews, they’ve assembled a whole bunch of buyer guides for categories including talent safes, business intelligence software, core HR software, social media, and A/B testing to help individuals find the appropriate product for them according to numerous reviews and user ratings.

14) Salesforce AppExchange

Come with an app about the Salesforce AppExchange? Then you’ll want to keep track of your app’s ratings and reviews there. Testamonials are based on a five-star rating system, and every app has reviews listed with the most helpful positive review and quite a few helpful negative reviews first, followed by all reviews, from which users can filter by rating, date, and helpfulness. They’ve embraced transparency, letting users access a large number of reviews and discover the number of downloads with only a couple of clicks.

For Online Reviews Both B2B & B2C
15) Bbb

A nonprofit site, the higher Business Bureau (BBB) evaluates all kinds of businesses against some tips for how businesses should treat the public. They just don’t directly recommend or endorse any businesses, products, or services; they simply provide you with the public with the facts about their website about businesses, and whether they have met the BBB’s accreditation standards. They’ll also review both accredited and non-accredited businesses.

A business’ profile listing about the BBB contains general overview information, like a short company bio as well as the company’s accreditation status, past any complaints made regarding the business and whether or not they were resolved, customer reviews, as well as the BBB’s A – F rating with the business.

16) Glassdoor

Glassdoor can be an employee website which enables anyone — from prospective employees to potential clients to investors — experience an idea of what a clients are enjoy from the inside. To put it differently, it helps look at the more qualitative factors of products like valuation.

Employees can share what it is prefer to interview and work on their companies, as well as the site shows visitors which publication rack rated highest by their employees. Many employers utilize it to build their employment brand for them to target and recruit candidates, however you also can utilize reviews to share with you ideas internally for improvement among your management team.

Creating a manager account is free of charge, and it’s really an easy task to track and respond to reviews. By way of example, you’ll be able to setup alerts which means you experience an email whenever a new review is posted to help you acknowledge and respond to each.

Other locations for Testimonials
Online reviews also exist on sites that aren’t necessarily built in order to publish online reviews. Some businesses use their social presence and web site to encourage online reviews … and a few brands just buy them unsolicited, for better or worse.

Below are a few sites that, if you opt to (please, choose to) functions as additional hubs for online reviews. And they are awesome, because they have enormous reach, along with some — otherwise entire — control of these properties.

17) Facebook Ratings & Reviews

Are you aware you will find there’s place on Facebook for fans to depart ratings and reviews of your business? There sure is … it’s named, aptly, Facebook Ratings & Reviews. It seems like about the left-hand side of your Facebook Page, and also you can’t move or eliminate it as you can the rest of your Page.

Anyone logged into Facebook can post a rating or report on a company. All they should do is navigate to the Reviews part of your Page, go through the grey stars to decide on a rating, then write an optional review. They’re able to make that review public, visible to friends, or visible simply to them.

18) Twitter

The ridiculously fast-paced nature of Twitter helps it be seem like an odd place to try and accumulate reviews. But while users may well not always look for reviews upon Twitter (if you do not started some sort of review hashtag, perhaps), tweets continue to be indexed in search results. Meaning a user’s tweet, whether complimentary or less-than, could pop-up from the SERPs when someone’s looking for reviews on your business.

Not only this — there’s issues you can actively apply the positive tweets coming to you. For example, we tested the element of social proof on conversions here at HubSpot, attaching three tweets that gave positive reviews while on an ebook i was promoting during the time. Guess what happened? The CTA with the three tweets converted much better than the CTA without any tweets. In the event you learn to “Favorite” tweets that could function as positive reviews in the foreseeable future, it’ll be simpler to find them when you wish to use them with your marketing.

19) Your Own Website

Finally, normally the one place in places you have total and utter control: your website. This is an excellent place to publicize reviews you receive (perhaps embed among those tweets you favorited?) You could make a bit of your website dedicated in order to reviews and testimonials, as well as include a form so happy customers can submit their unsolicited reviews. But if you’re actively campaigning for positive online reviews and also you encounter happy customers who wish to leave you a positive review such as the have accounts on sites like Yelp, Angie’s List, or Google, it’s handy to have a place on your website to write their kind words. Attempt to add testimonials to squeeze pages and product pages, too.
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