7 SEO Trends You have to be Mindful of
1. SOCIAL CONTENT WILL GAIN PROMINENCE
Increasingly more social media content indexed on the internet as well as other popular search engines, blurring the lines between ‘web’ and ‘social media’ SEO strategies.
76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to further improve and support SEO Links to social media networks is important in how search engines understand your websites are credible and relevant.
2. VIDEOS WILL STILL RULE
In 2015 marketers used video being a powerful tool drive an automobile their digital and top 10 seo efforts. In 2016 expect more businesses to embrace the popularity, and use videos to capture new audiences.
80% of video. Results that relate in SERPs come from YouTube
Videos get 50X better organic pr online when compared with against plain, static text results.
Video searches receive 41% higher click-through rate a compared to plain, static text content
3. MOBILE OPTIMIZATION Will end up CRUCIAL
Today people work with a selection of devices to gain access to content. Tablets, smartphones, laptops, phones as well as watches have become standard tools to browse web. Search engines like yahoo know this and so they reward websites that look good on all devices.
Google now gives mobile friendly sites a ranking boost on mobile searches.
95% smartphone users have sought out local info.
Mobile search is up 43% year on year.
Over 1.2 billion people connect to the web off their mobile phones.
4 of every 5 consumers use smartphones to buy.
4. VOICE SEARCH FUNCTION A necessity
Voice search is quickly learning to be a huge part of mobile usage and has elevated the pain of typing keywords to run searching query. However shift means your articles should be developed with voice search in mind.
60% teens use voice search while you’re watching TV
40% adults use voice look for directions.
5. CONTENT AGGREGATION Is certain to get BIGGER & BETTER
More than ever people are seeking content sources that offer all of the relevant information they desire in a single place. Search engines like yahoo have observed this trend and thus content aggregators are becoming extremely popular within the SERPS.
6. The trend OF Mobile phone applications WILL GROW
As discussed above, use of mobile for web search is on all-time rise and apps just make the work easier. Just few more a few years mobile apps are certain to overpower desktop and mobile websites.
Mobile apps account for 52% of all time invested in online digital media. (TechCrunch)
Internet reveals that users spend 89% mobile time using apps.
85% of people prefer native mobile apps to websites. (SearchEngineJournal)
7. Local seo service Being More IMPORTANT
Local search goes stronger over time. In 2016 you need to let Google know where you are located and what you are offering.
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