Several Search engine optimization Trends You have to be Conscious of

1. SOCIAL CONTENT WILL GAIN PROMINENCE

A growing number of social networking content indexed on the internet along with other popular search engines like google, blurring the lines between ‘web’ and ‘social media’ SEO strategies.

76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to enhance and support SEO Links to social networking networks plays a role in how search engines like google understand your site is credible and relevant.

2. VIDEOS WILL STILL RULE

In 2015 marketers used video as being a powerful tool to drive their digital and best seos efforts. In 2016 expect more businesses to embrace the trend, and use videos to capture new audiences.

80% of video. Results that report up in SERPs originate from YouTube

Videos get 50X better organic page ranks on the internet when compared to against plain, static text results.

Video searches receive 41% higher click-through rate a compared to plain, static text content

3. MOBILE OPTIMIZATION Will end up CRUCIAL

Today people make use of a range of devices to access content. Tablets, smartphones, laptops, phones and even watches are getting to be standard tools to browse web. Engines like google know this and so they reward websites that seem to be good on all devices.

Google now gives mobile friendly sites a ranking boost on mobile searches.

95% smartphone users have searched for local info.

Mobile search comes to an end 43% year on year.

Over 1.2 billion people connect to the web using their cellular devices.

4 of every 5 consumers use smartphones to search.

4. VOICE SEARCH FUNCTION A MUST

Voice search is easily becoming a huge a part of mobile usage and contains elevated the pain sensation of typing keywords to own research online query. However this shift means your articles need to be developed with voice search in mind.

60% teens use voice search as you’re watching TV

40% adults use voice look for directions.

5. CONTENT AGGREGATION Can get BIGGER & BETTER

More than ever before folks are seeking content sources that supply all the relevant information they need within a place. Engines like google have observed this trend and for that reason content aggregators are getting to be extremely popular from the SERPS.

6. The fad OF Mobile phone applications WILL GROW

As discussed above, usage of mobile for web search is on all-time rise and apps just be the job easier. Just number of many mobile apps will definitely overpower desktop and mobile websites.

Mobile phone applications be the cause of 52% of them all invested in online digital media. (TechCrunch)

Internet reveals that users spend 89% mobile time using apps.

85% of people prefer native mobile apps to websites. (SearchEngineJournal)

7. Local SEO For being Much more IMPORTANT

Local internet search is certainly going stronger over the years. In 2016 you will need to let Google know where you are located as well as what you happen to be offering.
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