Several SEO Trends You have to be Conscious of
1. SOCIAL CONTENT WILL GAIN PROMINENCE
A lot more social media content indexed on the internet along with other popular engines like google, blurring the lines between ‘web’ and ‘social media’ SEO strategies.
76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to enhance and support SEO Links to social media networks plays a part in how engines like google understand your site is credible and relevant.
2. VIDEOS WILL STILL RULE
In 2015 marketers used video as a powerful tool drive an automobile their digital and top seos efforts. In 2016 expect more businesses to embrace the excitement, and rehearse videos to capture new audiences.
80% of video. Results that relate up in SERPs are from YouTube
Videos get 50X better organic page ranks in the search engines when compared to against plain, static text results.
Video searches receive 41% higher click-through rate a in comparison to plain, static text content
3. MOBILE OPTIMIZATION WILL BECOME CRUCIAL
Today people make use of a variety of devices to access content. Tablets, smartphones, laptops, phones and in many cases watches are becoming standard tools to browse web. Engines like google know this and they reward websites that appear to be good on all devices.
Google now gives mobile friendly sites a ranking boost on mobile searches.
95% smartphone users have searched for local info.
Mobile search increased 43% every year.
Over 1.2 billion people connect to the web from their mobile devices.
Four out of five consumers use smartphones to look.
4. VOICE SEARCH FUNCTION A MUST
Voice search is quickly becoming a huge part of mobile usage and it has elevated the anguish of typing keywords to run a search query. However this shift means your articles need to be developed with voice search planned.
60% teens use voice search before the TV
40% adults use voice look for directions.
5. CONTENT AGGREGATION Can get BIGGER & BETTER
More than ever before individuals are seeking content sources that supply every one of the relevant information they want in a single place. Engines like google have observed this trend and thus content aggregators have become popular from the SERPS.
6. The trend OF Mobile phone applications WILL GROW
As discussed above, utilization of mobile for web search is on all-time rise and apps only make the project easier. Just number of a few years mobile apps will overpower desktop and mobile websites.
Mobile phone applications take into account 52% in recent history used on online digital media. (TechCrunch)
Internet reveals that users spend 89% mobile time using apps.
85% of men and women prefer native mobile apps to websites. (SearchEngineJournal)
7. Local SEO To get EVEN MORE IMPORTANT
Local internet search goes stronger through the years. In 2016 you must let Google know where you stand located and what you are offering.
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