Precisely how to obtain your First 10,000 Fans on Facebook (Example)

The 10 steps below demonstrate which has a real example getting greater than 10,000 fans in your Facebook business page.

Facebook will be the king of social networking sites exceeding 1.79 billion active users a month (Updated December 2016). It is utilized by greater than 60% of Online users Worldwide and it is a fantastic tool for promoting products or services, finding new clients or gaining more loyal readers (followers).

To take advantage of this for business purposes, you must have plenty of fans (followers) in your Facebook business page. Let’s see below why having many Facebook fans is vital.

What will be the significance of having many Facebook fans in your business page?

It indicates popularity – It goes without saying that this variety of fans reveals how popular an online site is. A likes business page with 100,000 followers is a lot more popular than the usual page with 1,000 fans which leads to a variety of other benefits (described below).

It indicates trust – In the event you can’t comprehend the relationship between Facebook fans and business trust, consider that this US State Department spent $630,000 to increase their Facebook Fans from 100,000 to 2 million in the years 2011-2012 (See related post from marketingland).

Why did this is done? Because in today’s World an excellent business, website needs plenty of Facebook fans. Five Years ago this didn’t make any difference but also in the Twenty-first century, social proof is vital.

More fans, more visits – The more fans you’ve got, the higher will be the number of people which will visit your posts within their timeline and maybe visit your website.

While this really is, it must be noted that doesn’t all of your fans will see your site content.

As already explained in the previous post, How to increase your Facebook Page Organic Reach, just a small portion of your respective followers (a maximum of Four percent) will see your status updates.

This number can differ, but what is vital to understand now, happens when you’ve got 10,000 fans and also you post a new update, it will be seen organically by the max of 300-400 people.

It’s beneficial to SEO as well – Although officially The search engines do not admit that social websites can be a ranking factor, numerous studies demonstrate that popular websites on Facebook are more likely to perform better in search, absolutely nothing so popular websites (other factors being equal).

How to go from 0 to 10,000 Facebook fans

Now you are convinced that developing a lots of Facebook fans is vital for your website and business, let’s see step-by-step how you can go from 0 to 10,000 fans.

Note: Fundamental essentials very same steps I followed to increase the facebook followers of my fitness blog’s facebook page. Currently the page has greater than 100K fans and it continous to develop organically.

Step 1: Firstly – you must have a Facebook business page

It sounds silly for that experienced nevertheless for beginners to social websites this may be something totally new: An individual Facebook page differs from a business page.

If you need to have friends on Facebook to share with you your holiday photos you’ll need to make a personal page though if you want to have fans and followers for your website or business you’ll need to make a Facebook business page.

So, the first task is usually to just be sure you create a Facebook business page as well as the the second step is usually to keep your page is correctly optimized.

Step 2: Optimize your Facebook business page

When we discuss Facebook business page optimization we mean picking a friendly page title (username), writing a catchy description (in the short description field), providing accurate information for too long description, company overview, mission (see screenshot below) not to mention posting interesting content – this can be the most significant optimization tip of most.

The excellence of the content posted in your Facebook business page will even determine it’s success or failure.

Having an optimized Facebook page makes it easier to get new fans or even more likes from ads even as we will see below.

Step 3: Make the most of your own personal Facebook account

I mentioned in step 1 above that you need to have a business page and never a personal page, however you still need have an active personal facebook account.

Here is the reason:

After you post an update in your business page, a good way to increase exposure and likes, is usually to share that post in your personal page too.

People you’ve got as friends in your personal page are more likely to ‘like’ and ‘interact’ with the post shared from your business page and will also raise the engagement factor of your respective posts.

As an effect, facebook shows your site content to more fans (organically).

So, a good way to increase the amount of people who view your site content and go at night 4% person following is usually to share and promote the post in your personal page.

It is obvious that this greater the variety of friends the bigger would be the visibility from the post.

Also, just be sure you invite all of your existing friends (and a) to adore your Facebook business page. Do this each time you obtain a new ‘friend’.

Step 4: Add some Facebook Like box in your website

This is again social internet marketing 101 however you need to have the Facebook like box in your website for several reasons:

#1 – It’s a way to associate your internet site with the Facebook business page. In other words it is a approach to ‘tell’ engines like google that this is your official Facebook business page.

#2 – When you get plenty of fans, that is something you should be proud off then one to indicate on your users (as explained above therefore popularity, trust and social proof).

#3 – It’s a sensible way to improve your following organically. Readers can follow your internet site by clicking so on button and never have to check out Facebook.

Hint: For max results, set the LIKE box above fold (on the sidebar).

Hint 2: It’s also possible to popup the like box to new users (by way of example, when they spend A minute over a page, when they scroll as a result of the lower or when they make an effort to leave your page – although this is useful in terms of getting new likes, you should be careful not to make it too distracting for your users.)

Step 5: Remember these instructions to increase post engagement

So far, we’ve created an optimized Facebook business page, added friends to our personal Facebook page and placed the like box in the prominent position on our website.

The next natural step is usually to start sharing content to keep your fans happy and perhaps manage to convert them from fans > website visitors > customers.

Some simple rules to follow along with which will raise the user engagement together with your facebook business page:

#1 – Share relevant content: Share content your fans count on seeing in your page. For instance, if your web site is about Social networking, share content related to social websites and never about sports or something different you may like. In case your users desire to read sports news, they do know where to find them.

#2 – Don’t forget which they follow your company page to have updates regarding your website (and niche) and never regarding your social gatherings: If you want to get social, then make use of personal Facebook page, your company page is approximately your internet site.

#3 – Usually thumb, I take advantage of my opportunity page to share with you content from my niche only, basically must share something which just isn’t related to my niche, I take advantage of my personal page.

#4 – Don’t be too promotional: Sharing promotional content (constantly) in your Facebook page will drive your fans away. When you have an advancement to share with you or something that might benefit your fans, you can do so but don’t add too much.

Try to write interesting, shareable content that is related to your niche, of course this won’t come completely from your internet site. Keep a balance between promotional and content your followers may want to read.

Step 6: Share intriguing, notable and top quality content (not simply links)

I made some tests concerning the impact of descriptions when you are conducting a Facebook update and discovered out that Facebook posts with ‘lists’ read more likes than posts with simply links. I want to offer you one example to understand I am talking about.

When you need to share an article from your website on Facebook, put forth Facebook status updates and enter the webpage URL. It looks something similar to this:

You can share this article without adding the other information. In case your title and pictures are great, you’re going to get numerous likes with respect to the time you’re making the post, variety of fans etc.

If one the other hand, you enrich this page with the help of additional information and particularly a listing, then other pursuits being equal, you’re more likely to get more likes and shares.

For me this makes sense because those that visit a title and image within their timeline may not ‘Like It’ mainly because it provides no value for them (don’t forget that this average user is assigned countless postings within their timeline every time they login to Facebook).

On the other hand whenever you provide them with valuable, top quality and straightforward to see information (as being a list), they will select the LIKE button given that they read something useful and never have to leave their timeline.

Note: It is just a known fact that people have an inclination of LIKING an article without reading it so provide them with why you should achieve this; your internet site visits may not increase though the engagement factor of your respective posts will rise.

Step 7: Share images, videos and emotions

If you’re taking a peek at some of the most popular Facebook pages, so as to they have an inclination to share with you images, videos, infographics, charts etc, with their usual text only postings.

This sort of content gets more likes and shares and for that reason the page gets more fans and followers.

In research conducted recently by Buzzsumo, they identified that this most shared and liked content on Facebook, has got the following characteristics:

Step 8: Provide incentives to obtain additional fans & followers

Why should someone follow your Facebook business page?

You must give incentives to facebook users to follow along with your page. A couple of ideas to consider:

Quality updates – This is actually the best incentive you’ll be able to lengthy users. Before posting anything in your page, you have to make sure that it provides value on your audience. When you do this consistently, you existing followers will share it with their friends and will also get more users.

Run a competition – Some websites run contests on Facebook and giveaway different gifts. The ‘price’ for joining this article is usually to LIKE the page first. There are numerous tools to do this but consider when you don’t have a known brand this many stop so successful.

Content upgrades – For those who have a blog, you can use ask users to enjoy your page to have new version of your respective post. This requires extra tools but it is something worth checking out.

Step 9: You’ll want to market your own content and page

When you create your company page don’t expect that it’ll magically get thousands of fans. Aside from the tips outlined above, you might also need in promoting your company page in places besides Facebook.

A few ideas to take into consideration that helped my case:

Promote in other social websites networks – For those who have accounts with social websites channels e.g. Google+, Pinterest etc. you’ll be able to periodically ask your followers to participate yourself Facebook too. Be polite and explain to them the huge benefits from doing so.

Promote in Twitter – Besides posting regarding your Facebook page on other social websites networks, you’ll be able to take advantage of twitter’s interactive features.

When you have a new twitter follower, send them an individual (personalized) message and have the crooks to follow yourself facebook (your personal and business pages).

This method even though it ‘s time consuming, (Used to do it manually and never using any tools) it may produce great results.

Promote in your newsletter – For those who have a newsletter or you talk with your readers via email, just be sure you make them follow your Facebook page.

Do not simply write the FB URL through your signature but Question them politely to enjoy your company page.

Step 10: Facebook ads can be a must

I have saved among the easiest and quite a few effective ways to increase your Facebook fans for last, because it is the only one that it’s not free.

Facebook provides a self-service ad platform which you can use with the idea to increase your following (market your page), boost your posts, get more leads, increase conversions or perform variety of other actions (as shown in the image above).

The procedure is fairly simple and straightforward. Basically you decide on a page you own, select your ultimate goal (market your page), select your audience (according to country, age, other demographics and interests) then set your daily budget and duration.

The cost per campaign depends on numerous factors. The best way to assess if Facebook ads is a great solution to increase your following, is usually to chance a pilot campaign for a couple of days.

Spend $10-$20 dollars per day and run the campaigns for a fixed duration (a minimum of weekly). At the conclusion, you’ll be able to assess if the cost per like is one area you’re prepared to purchase.

I had achievement with Facebook ads both for my websites and then for client websites and that i run campaigns on a monthly basis (for several days) to boost my facebook likes.

It should be noted by purchasing Facebook ads you don’t buy likes but views. Many people believe whatever you purchase is Facebook likes but in reality you have to pay Facebook to indicate your ad to more Facebook users.

If what you’re advertising is interesting, then lots more people will hit the like button so spend time and think about the message you need to display in your ad as well as the image to make use of.

Conclusion

Having a big variety of Facebook fans in your business pages is vital for credibility and social promotion purposes.

If this wasn’t important in the first place, then nobody would care as well as the US State Department wouldn’t must spend $630 thousands for Facebook campaigns.

Once you do the required optimizations on your business page (steps 1 and a couple of above), then the fastest way to obtain additional followers is to use Facebook ads. With a bit of A/B testing you can get to 10,000 fans without having greater than $1,000 (spread in a amount of months).

Once you do everything properly and so long as there is a great product or service, you’ll be able to improve your fans to 100,000+ like Used to do with the Facebook Page of my fitness blog.