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Underway now, ‘Splash to Win’ gives consumers the chance to win thousands of fantastic summer prizes including Yvolution scooters, drones and games consoles. There are more than 120,000 prizes available, such as the grand prize – a new car, and also the runner up prize, children holiday for four. Official ‘Splash To Win’ game tokens are inside every specially marked Bunch O Balloons™ pack. Consumers soak the token in water to disclose the code underneath, visit the Bunch O Balloons web site to enter in the code to find out what they’ve won.
The unique entry mechanic that needs people to physically wet the token to ‘Unleash Summer’ promises to deliver huge engagement using the promotion already making waves in Europe and Australasia with partners reporting strong sales and high levels website visitors to the promotional website.
Based on TVCs, social networking, influencer engagement, in-store branding and POS, retailer support plus a dedicated website, ZURU will certainly unleash summer using this engaging campaign running throughout Spring/Summer 2019.
Follow Bunch O Balloons on Facebook @BunchOBalloons.
ZURU can be a disruptive and award-winning company that designs, manufactures and markets innovative toys and consumer products. Inspired by kids and imaginative play, ZURU is one of the fastest growing toy companies on the planet and is also better known for their agility, creativity and new-age manufacturing techniques. The organization that began in New Zealand, now employs more than 5,000 staff across 18 offices and distributes to the majority major retailers in over 120 countries. ZURU has delighted countless families worldwide with brands such as Bunch O Balloons™, X-Shot™, Rainbocorns™, Robo Alive™, Smashers™, 5 Surprise™, Pets Alive™ and Metal Machines™ along with through partnerships with entertainment properties, including Nickelodeon, Disney, Universal Studios and DreamWorks. With a strong resolve for town, ZURU supports Captivating International, local China orphanages and in addition student development programs in Asia and Nz. ZURU is constantly pave new ways for kids to try out and focuses on reimagining what this seems like everyday.
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