Seven SEO Trends You’ll need to be Alert to

1. SOCIAL CONTENT WILL GAIN PROMINENCE

Increasingly more social media content indexed online and also other popular search engines like yahoo, blurring the lines between ‘web’ and ‘social media’ SEO strategies.


76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to further improve and support SEO Links to social media networks plays a part in how search engines like yahoo understand your website is credible and relevant.

2. VIDEOS WILL STILL RULE

In 2015 marketers used video like a powerful tool to operate a vehicle their digital and worlds best seos efforts. In 2016 expect more businesses to embrace the popularity, and use videos to capture new audiences.

80% of video. Results that show up in SERPs are from YouTube

Videos get 50X better organic pr in Google in comparison with against plain, static text results.

Video searches receive 41% higher click-through rate a in comparison with plain, static text content

3. MOBILE OPTIMIZATION Can be CRUCIAL

Today people make use of a selection of devices to get into content. Tablets, smartphones, laptops, phones and even watches are getting to be standard tools to browse web. Search engines know this and so they reward websites that appear to be good on all devices.

Google now gives mobile friendly sites a ranking boost on mobile searches.

95% smartphone users have wanted local info.

Mobile search is up 43% year on year.

Over 1.2 billion people access the web from their mobile phones.

4 out of 5 consumers use smartphones to search.

4. VOICE SEARCH FUNCTION A necessity

Voice search is quickly transforming into a huge portion of mobile usage and contains elevated the anguish of typing keywords to operate a search query. However shift means your site content should be developed with voice search at heart.

60% teens use voice search while you’re watching TV

40% adults use voice hunt for directions.

5. CONTENT AGGREGATION Are certain to get BIGGER & BETTER

As part of your individuals are looking for content sources offering all of the relevant information they need in a single place. Search engines have observed this trend and as a result content aggregators have become very well liked from the SERPS.

6. The fad OF Mobile phone applications WILL GROW

As discussed above, use of mobile for web search is on all-time rise and apps just make the job easier. Just few more many mobile phone applications are sure to overpower desktop and mobile websites.

Mobile apps account for 52% of all time used on online digital media. (TechCrunch)

Internet reveals that users spend 89% mobile time using apps.

85% of folks prefer native mobile phone applications to websites. (SearchEngineJournal)

7. Local search engine optimization TO BECOME EVEN MORE IMPORTANT

Local search will go stronger in the past. In 2016 you have to let Google know where you stand located along with what you happen to be offering.
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